Guy Bisson
Research Director, Television
Guy Bisson has more than 15 years research experience covering the global television markets. He was instrumental in building the IHS television research department and the on-line Television Intelligence data service. Bisson has a wide range of consulting experience having carried out work for many of the world's largest media companies and investment banks.
His experience spans due diligence, expert witness work and high-level strategic consulting. Bisson presents frequently at international conferences and trade shows and has authored numerous industry reports. He is head of the company’s Television department and directs all TV-related research and statistical modeling activities.
Guy Bisson, research director, television at IHS iSuppli has made significant contributions to media & advertising industry trends, recognized and appreciated by other media market research experts. Key industry players look to this expert for in-depth analysis & invaluable insights.