Aggressive Capacity Management Floats the Memory Industry in 2012 
Flash Memory Q4 2012 Market Shares 
Flash memory, primarily NAND Flash, remains one of the fastest-growing semiconductor segments today, and the suppliers who support this semiconductor category are closely watched. While longstanding flash-based products such as SD cards and USB drives remain a large segment, more than 50% of NAND Flash now goes into embedded products such as mobile handsets, tablets and solid state drives...
Key Issues
  • Who are the market share leaders in total flash, NOR flash and NAND flash and why?
  • What percent of a company's total flash revenue is actually in flash memory versus other memory (SRAM/ PSRAM/mDRAM)?
  • What percent of a company’s total flash revenue goes into the handset market, and which suppliers are gaining or losing market share?
  • What were the memory product strengths of specific companies, and what market dynamics may change that in the next quarter?
Applicable To
  • Suppliers and Distributors
    • Marketing
    • Purchasing
    • Semiconductor Vendors
  • Procurement Professionals 
    • OEMs
    • ODMs
    • EMS Providers
deliverables
  • Revenues
  • Market Shares
  • Total Flash
  • NOR
  • NAND
  • Flash Business in Handset Market
  • Multi-Chip Package

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