Gasoline prices in the U.S. rising to $4.00 and above has changed how consumers viewed driving. As a result, Americans are increasingly viewing the automobile as a possible economic burden. Telematics and navigation have adapted to meet this concern. The eco-telematics craze is taking center stage in order to help drivers determine the best speed at which they achieve the best gas mileage. Navigation is also getting in on the act by offering the best possible course to conserve gasoline. But telematics and navigation are also changing the way we drive in other ways as well and how we arrive at our destination. Luckily, iSuppli Navigation and Telematics industrial market research tracks it all in one fell swoop.