The Nexus of Google's Nexus One 
Teardown Analysis - HTC (Google) Nexus One Mobile Phone 

Google started off 2010 with a provocative move in announcing their own Google-branded smartphone (manufactured by HTC) on January 5. This was a surprising shift from their initial strategy of promoting their Android software platform through hardware partners such as HTC, Samsung and Motorola...

Key Issues Addressed
  • How competitive are our designs from a technical perspective?
  • Where does our competition stand in terms of design sophistication?
  • Are our costs in line with those of our competitors?
  • How much does it cost our competitors to add certain product features?
  • How can we better position and differentiate our products?
  • What new or evolving solutions could we use in future designs that will increase performance and save money?
Applicable To
  • OEMs
    • Market Research Managers
    • Product Marketing Managers
    • Design / Technical Managers
    • Purchasing Management
  • Component Manufacturers
    • Product Marketing Managers
    • Market Research Managers
  • Service Providers
    • Purchasing Management
Deliverables
  • Summary Analysis
    • Commentary for Specific Assembly Levels
    • Component Cost Tables and Graphical Representation
    • Downloadable BOM Files
  • Photo Analysis  
    • Block Diagrams / Functional Analysis
    • IC - Die Photos and Markings
    • Major Components
    • Sub-Assemblies

IHS iSuppli's market intelligence helps technology companies achieve market leadership. Catch the latest teardown reports from all across the world straight from our immensely experienced analysts. The Teardowns portal at iSuppli provides deeper insights into bill of Materials (BOM), photo analysis, component cost tables and graphical representation of mobile handsets, personal and home entertainment electronics, and computers and data communication devices. iSuppli provides comprehensive teardowns for new and upcoming devices in the market. To know more, send us an e-mail on info@isuppli.com or contact us on +1.310.524.4007.